Mobilising into mobility and growing markets

Mobility Scooter

The plan
I have looked through Ebay for good traders with good feedback doing a lot of business with a lot of different mobility products but don’t have a well developed website, I have already contacted one and plan to list a variety of products for sale in a shopping cart style to take leads and sell on a commission basis, I don’t expect to do a lot of sales this year but having someone to dropship means I can get website content, actually show and sell products and pass on leads and enquiries.

My reasons
Mobility equipment consists of a lot of high value products with scooters from £350 upwards and beds, stairlifts, baths etc easily in the 4 figure range.

Some stats
Over the next 50 years the number of over-65′s will increase by 80%
Over 85′s are expected to double by 2028 to more than 1.8 million

Some other interesting stats I found in the same article
-One in five British women in their 30′s has no children
-This will rise to one in four by 2020
-The average age of first time mothers has risen from 26 to over 29 in the past 30 years

All this data points to a very large growth in our 65yr old and over population, we will struggle to look after our elderly in the years ahead, as with any change it leads to opportunity and new growing markets, I feel more and more people will continue to buy mobility equipment so that they can prolong their stay in their own homes, many of whom will have no children to help them, that will mean a growing competitive market in moblity equipment and a demand and increase in value for established sites/domains and traffic, time to make some moves.

About Scott Jones

Scott hails from the north east of Scotland and started earning online at the end of 2000 building websites for local businesses during which time he won an award from Lord Alan Sugar for Excellence in Enterprise. After having quite a bit of success with domaining Scott mainly runs educational evergreen websites which generate over 3 million visitors per month but is always on the lookout for a fresh thinking out of the box way to turn a buck. Follow on Twitter.


  1. Seriously, I’m impressed with the way you see things.
    You manage to study demographics to look beyond.
    Who would have remembered of looking into the number of people that have no children at the age of 30.
    I’m quite sure this will be a nice project and you’ll be able to make it a profitable one.

    In fact this gave me an idea… :)

    Thx for another great post on a great site!

    (I wonder if we’ll ever see an update on the 100k site history. ;) )

    Bruno Silva

    Car Tuning’s last blog post..Aston Martin DB7 Volante Technical Specifications

    • Hi Bruno, in answer to your question:

      (I wonder if we’ll ever see an update on the 100k site history. ;) )

      There could be, I haven’t really got much to add to it other than showing how stats altered from month to month. If you have ideas or think that’s worth sharing let us know. I’ll also do some sort of post to that effect tomorrow as I have a few other questions to ask our readers also.

  2. Nice insight on a future market that holds great potential.

    How do you determine which niches to move into? Do you just focus on brainstorming or something else?

    Chris Guthrie’s last blog post..Blog Income Report - May 2008

  3. Thanks Bruno & Chris, my wife, brother, sister and my friends know I love to hear anything new :)
    My wife had pointed out an article about growing aged population from the Sunday papers so for me it’s just trying to keep aware and always read looking for an angle, inspiration or idea.

  4. @ Al

    (If you have ideas or think that’s worth sharing let us know)

    Well, there would be some things I’d love to know, as for example the effect of the latest template on your earnings, etc.
    But yes, I’d love to check an update on CG. :)


    Bruno Silva aka Shenron from DP

    Car Tuning’s last blog post..Audi S4 Cabriolet Technical Specifications

  5. What about those ads you see on tv for getting a free mobile chair. How are they able to do that one, or is that free chair a fake advertisement?

    • Don’t know the ads in question John but you get nothing for free from companies so there would be a catch somewhere.

    • The chairs are not truly free. Usually, the companies are just offering to help you get them approved by your doctor and insurance or Medicare (in the US, anyway). In some cases, nursing homes are forced to pay for them when insurance companies refuse.

  6. Well done from me as well.

    The future of the world counts for elderly people as the average age moves into the 80s then 90s then …. ?

    We will all need something to help us get around and this is already a massive market and will only increase.

    Let us know how you get on with your developments.

  7. This is especially true if you consider the number of “hefty” elders in the future. 20 years ago, you just didn’t see many fat old people. These days, medications and new surgeries are making it possible to keep those rotund geriatrics going for even longer (and they also have the most mobility issues).

  8. I was tempted by when John put it back up for sale again on acorn domains (2nd time this year I think!). A good name but what put me off was the lack of affiliate offers which exist in this market. I am impressed that you have basically created your own scheme via an ebay seller. Best of luck with the development. I will be watching this one with interest.

    • I thought I had ‘won’ it last time @ £900 I think but he pulled the auction early so have been keen on it for a bit, thanks for the best wishes I shall let you know how it goes.

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