The google tool really has come into it’s own for me and I’ve certainly been putting it to work, I mentioned in July that the tool is showing numbers, I have been doing some keyword research and using that tool throws up some interesting search terms that have relatively decent search volume. Also using it for checking possible dropping domains.
Take a search term like ‘leasing’ I like leasing as I have mentioned before, monthly repeat payments hmm!
If you put leasing into the Google tool ‘exact match’ it brought the usual search terms that you would expect:
But quite near the top was a term I didn’t expect to see : lease cars ~ 9-12,000 searches a month
Checked and no website on leasecars.co.uk, checked the whois and found a name. It then took over an hour of detective work (no email addresses in UK domain whois) to track down the owner through other domains he owned as even the address he used on the whois was for his registrar so all I had was a name, he lives in the US so that means I could make an offer in dollars which is nice
I offered $750 for the domain and within 12 hours received a response that he would accept $1000 and split Escrow fees, completed the deal at the end of last month, bargain I reckon. It’s not easy finding a car leasing company/affiliate scheme but I sent a few emails and tracked someone who will in the next few weeks supply me a feed for unique content and pay 50% commission on completed deals which range from £400 to around £1000 per deal, a nice addition indeed.